Hikko
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Hikko is a technology consultancy specializing in Salesforce solutions, helping businesses improve customer experiences, operations, data, automation, and digital transformation. I led the end-to-end redesign of Hikko’s digital presence, rethinking the website across its core experience — from information architecture and content structure to UX, visual design, responsive behavior, and the presentation of its broader solutions ecosystem. Beyond the website itself, I was responsible for defining a new visual direction for the brand’s digital presence. This established a flexible visual language that could extend consistently across the website, social media, marketing communications, campaigns, and event materials. The main challenge was transforming a broad and technically complex portfolio of enterprise solutions into an experience that felt clear, contemporary, and approachable while still communicating the expertise and credibility expected from a Salesforce consulting partner. The result was a more cohesive digital ecosystem designed to better articulate Hikko’s positioning, structure its service offering, and provide a stronger foundation for future marketing and communication initiatives.
Completion Date
2026
Timeline
Multi-month website redesign and digital design engagement
Category
B2B Website / Digital Experience
Sector
Enterprise Technology / Salesforce / CRM / Digital Transformation

The Challenge
Hikko needed to evolve its digital presence to better communicate a broad and technically complex Salesforce consulting offering. The challenge was to transform multiple services, solutions, and enterprise capabilities into a clear, cohesive, and credible website experience for business decision-makers.


The Approach
I led the end-to-end website redesign, working across information architecture, content structure, UX/UI design, responsive layouts, and visual execution. The design focused on creating a modular digital ecosystem that could clearly present Hikko’s solutions while establishing a stronger visual direction for the brand’s broader communication system.

The Outcome
The result was a more cohesive and scalable digital presence for Hikko. The redesigned website improved how the company presents its expertise, solutions, and positioning, while the new visual direction created a foundation that could extend across marketing, social media, campaigns, and event materials.

Deliverables
UX/UI Design / Website Design / Responsive Design / Interaction Design / Component Design / Visual Assets / Marketing Design / Prototyping
Credits
Andrés Soria in collaboration with Simple Studio